AgroViet 2024 - A Gateway for enhancing agricultural trade

Vietnam is attempting to enhance agricultural trade promotion to broaden its market, focusing on key countries such China, Europe, and the United States. Mr.Nguyen Minh Tien, Director of the Agricultural Trade Promotion Center, said that the Ministry of Agriculture and Rural Development (MARD) has proposed many strategies to tackle obstacles, expand markets, and enhance agricultural consumption.

During the fair, various conferences, seminars, and trade activities are being organized to align with the event's objectives. These initiatives aim to connect domestic and international businesses, create spaces to promote rural tourism and regional cultural heritage, and offer experiences with Vietnamese culinary culture. Such activities are expected to draw significant interest and participation from management agencies, businesses, and entrepreneurs alike.

Mr. Tien said, “This serves not only as a platform for product promotion but also as an opportunity to enhance collaboration, expand processing abilities, and embrace innovative technologies to satisfy increasingly demanding market requirements.”

He also said that in the future, Vietnamese agricultural goods would further enhance their presence at international exhibitions, particularly in China, to leverage the significant potential of this market.

On the other hands, domestic fairs like AgroViet will get more promotion, attracting increased participation from both local and foreign enterprises. These events provide a valuable opportunity for Vietnamese firms to exhibit their top agricultural goods, acquire advanced technology, and enhance their global trade prospects.

AgroViet 2024 has garnered more than 100 participants and has 256 standard booths this year. The international exposition area has 99 booths from nations and territories like China, Taiwan, Mongolia, South Korea, Australia, and Russia. The domestic display area showcases enterprises from 40 provinces across Vietnam.

The event provides a significant chance for enterprises to share expertise, learn collaboratively, and integrate contemporary technology and equipment for agricultural production and processing.

A series of activities are scheduled as part of the event, including the Vietnam-Mongolia Agricultural Promotion Forum, a conference aimed at promoting and facilitating the consumption of agricultural and OCOP products from Ninh Bình Province, a Vietnam-China business trade conference, and the inauguration of Vietnamese agricultural product booths on Chinese e-commerce and social media platforms. The event also marks 70 years of diplomatic ties between Vietnam and Mongolia, highlighting cultural interactions between the two nations.

The fair showcases a varied selection of products, including agricultural goods, OCOP items, and regional specialties such as ST25 rice, Seng Cu rice from Lao Cai, Chu noodles from Bac Giang, and aromatic Tam rice from Dien Bien, etc.