May 31, 2025 | 02:35 GMT +7

  • Click to copy
Wednesday- 17:16, 19/03/2025

Norway expects to strengthen salmon exports to Vietnam

(VAN) 'Vietnam is a potential market that we plan to focus on expanding in the coming time,' said Åshild Nakken, NSC Director for Southeast Asia.

According to the Norwegian Seafood Council (NSC), in 2024, Norway exported 2.8 million tons of seafood worth 16.5 billion USD. Among these, Vietnam emerged as one of its significant export markets, with over 72,000 tons of Norwegian seafood valued at 252 million USD, marking a 20% increase in value and a 16% rise in volume compared to 2023.

For salmon exclusively, Norway exported over 24,000 tons to Vietnam in 2024, making Vietnam the largest consumer of Norwegian salmon in Southeast Asia.

Vietnam ranks fifth among the fastest-growing global markets for Norwegian seafood, with a 20% increase in total value, following China, South Korea, the United Kingdom, and the Netherlands.

Ms. Hilde Solbakken, Norwegian Ambassador to Vietnam (left) talks with Åshild Nakken, Director of Southeast Asia of the Norwegian Seafood Council (NSC) at the NSC booth at the Food & Hospitality Exhibition, Hanoi. Photo: HT.

Ms. Hilde Solbakken, Norwegian Ambassador to Vietnam (left) talks with Åshild Nakken, Director of Southeast Asia of the Norwegian Seafood Council (NSC) at the NSC booth at the Food & Hospitality Exhibition, Hanoi. Photo: HT.

Åshild Nakken, NSC Director for Southeast Asia, stated: “The impressive growth in Norwegian seafood exports to Vietnam highlights the vibrant development of Vietnam’s culinary sector and the increasing demand for premium seafood products that are sourced sustainably.”

"Norway boasts a variety of seafood that is sustainably harvested in clean and clear waters. Vietnam is a dynamic market, and we aim to further promote exports of Norwegian salmon and other crustaceans to Vietnam," Nakken added.

NSC's booth introducing Norwegian salmon attracted the attention of many Vietnamese consumers. Photo: HT.

NSC's booth introducing Norwegian salmon attracted the attention of many Vietnamese consumers. Photo: HT.

In recent years, NSC has fostered the growth of Norwegian seafood in the Vietnamese market through strategic partnerships, marketing initiatives, and collaboration with relevant stakeholders.

In 2024, NSC signed several cooperation agreements with local enterprises to expand the supply of premium Norwegian seafood in Vietnam's retail channels and food service sectors.

From March 18 to 20, 2025, NSC will participate in the Food & Hospitality Exhibition at the I.C.E International Exhibition Center in Hanoi (91 Tran Hung Dao, Hoan Kiem, Hanoi), providing an opportunity to connect Norwegian seafood producers with Vietnamese businesses.

In 2024, Norway exported more than 24,000 tons of salmon to Vietnam. Photo: HT.

In 2024, Norway exported more than 24,000 tons of salmon to Vietnam. Photo: HT.

Ms. Hilde Solbakken, the Norwegian Ambassador to Vietnam, stated that the Food & Hospitality Exhibition provides an exceptional opportunity for Norwegian seafood exporters to interact with potential customers.  The Vietnamese market has established a strong position for Norwegian seafood, primarily salmon.  We have observed a substantial increase in the quantity and quality of Norwegian seafood in this location.

She emphasized that Norway and Vietnam have a longstanding cooperative relationship with respect to the expansion of product distribution in Vietnamese supermarkets.  A prime example is Norway’s key role in the development of Vietnam’s first Law on Fisheries.  We acknowledge that Vietnam is in the process of expanding marine aquaculture, and Norway has many years of experience in this field.  Therefore, we persist in our efforts to collaborate with the Ministry of Agriculture and Rural Development and the Ministry of Natural Resources and Environment in order to pinpoint areas in which we can contribute our expertise and facilitate the growth of Vietnam's fisheries sector.

At present, numerous Norwegian enterprises in Vietnam are emphasizing the enhancement of aquaculture value and the development of aquatic supply chains.  Simultaneously, numerous Vietnamese enterprises are collaborating to manufacture fish vaccines and furnish equipment.  Ambassador Hilde Solbakken underscored that this presents a promising opportunity to further expand the presence of Norwegian seafood enterprises in Vietnam.

Author: Hong Tham

Translated by Linh Linh

Pangasius export eyes emerging markets

Pangasius export eyes emerging markets

(VAN) Reciprocal tariffs are exerting pressure on U.S. exports, prompting Vietnamese firms to shift their focus to Muslim markets, Thailand, and Brazil.

Vietnam's agri products showcased at Beijing's largest wholesale market

Vietnam's agri products showcased at Beijing's largest wholesale market

(VAN) A free booth for two years at Xinfadi, Beijing's largest wholesale market, will be allocated to Vietnam's agricultural products.

Shrimp exporters shift focus to other markets

Shrimp exporters shift focus to other markets

(VAN) Vietnamese shrimp exporters are actively looking for alternative markets and accelerating shipments to the United States in response to the pressure of impending reciprocal tariffs. This is occurring during a temporary tariff suspension.

Vietnam-Singapore trade hits USD 7 billion in first four months of 2025

Vietnam-Singapore trade hits USD 7 billion in first four months of 2025

(VAN) The import-export turnover between Vietnam and Singapore rose amid a trade rebound, with machinery, electrical equipment, and fuels making up the majority of the transaction value.

GACC to maximize convenience for Vietnamese agricultural exports

GACC to maximize convenience for Vietnamese agricultural exports

(VAN) Director General of the General Administration of Customs of China, Ms. Sun Mai Jun, has pledged to implement measures that will ease the import process for Vietnamese agricultural products.

Evaluating market strategies for Vietnamese coffee

Evaluating market strategies for Vietnamese coffee

(VAN) Although Vietnam is still increasing its coffee exports, the industry is currently in the process of determining market strategies in response to the U.S. imposition of reciprocal tariffs.

Halal certification crucial for Vietnamese agro-exports targeting Middle East

Halal certification crucial for Vietnamese agro-exports targeting Middle East

(VAN) With rising demand in Muslim-majority countries, Halal certification is becoming a critical passport for Vietnamese agricultural products seeking sustainable market access and consumer trust in the Middle East and Africa.

Read more